Effectiveness of measuring email marketing open rates 'is on the wane' Business Strata - Business News, UK - The effectiveness of using open rates to measure the success of email marketing is "on the wane", according to an expert. The ClickZ Network's Karen Gedney ... |
Thursday, June 12, 2008
Effectiveness of measuring email marketing open rates 'is on the wane' - Business Strata - Business News
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